Chapter 1-1: The Case of Edward Bernays and the Smoking Dames
Chapter 1-2: Compartmentalization

Hijacking Humanity: Chapter 1 - Do As We Say, Not As We Do
Hijacking Humanity: Chapter 2 - It’s a Rich Man’s World.. Government?
Hijacking Humanity: Chapter 3 - Commerce & Law - Laws of Land & Water
Hijacking Humanity: Chapter 4 - 9/11 Conspiracy and Global Consolidation
Hijacking Humanity: Chapter 5 - Hope, L.O.V.E. and Positive Change

Quotes from this video

A man named Edward Bernays pioneered the term “public relations” and was the father of modern propaganda techniques and advertising. His vision transformed advertising from fulfilling need, to creating desire. He also happened to be the nephew of Sigmund Freud.

The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society.” “Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country.” “We are governed, our minds are molded, our tastes are formed, or ideas suggested, largely by men we have never heard of.” -Edward Bernays

What the corporations realized they had to do was transform the way the majority of Americans thought about products. One leading Wall Street banker, Paul Mazer of Lehman Brothers, was clear about what was necessary. We must shift America, he wrote, from a needs to a desires culture. People must be trained to desire, to want new things even before the old had been entirely consumed. We must shape a new mentality in America. Man’s desires must overshadow his needs.

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